RECRUITMENT OF E-COMMERCE, BRAND/DIGITAL MARKETING MANAGER AT LORACHE CONSULTING, IKEJA, LAGOS

VACANCY!!!

E-COMMERCE, BRAND/DIGITAL MARKETING MANAGER.

Our client, a leading Sales and distribution of Computing and Lifestyle products (Home & Office Electronic Appliances), with presence across Nigeria and abroad, needs the above role.

Reporting line:

This role directly reports to the Managing Director/CEO

Location: Ikeja, Lagos

Full-time, permanent

Benefits: Attractive remuneration

Training Exposure

Job Brief:

A Digital/Brand Marketing Manager develops strong and innovative strategies to promote the business brand, products, and services. You will be a professional who is responsible for maintaining the brand’s online presence and sales by working on various marketing campaigns. your duties include researching, strategizing with other professionals and creating content for successful campaign.

Key Responsibilities:

• Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.

• Design, build and maintain our social media presence creatively.

• Design artwork and create promotional videos.

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Identify trends and insights, and optimize spend and performance based on the insights.

• Brainstorm new and creative growth strategies.

• Plan, execute, and measure experiments and conversion tests.

Collaborate with internal teams to create landing pages and optimize user experience.

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

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• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.

• Maintaining our social media presence across all digital channels.

• Measuring and reporting on the performance of all digital marketing campaigns

Skills & Qualifications:

• B.Sc. in IT, Marketing or a related field.

• Minimum ten years of recent hands-on experience delivering B2B, B2C and/or Marketplace digital commerce solutions

• Bachelor's degree in Business, Computer Science, Technology, Engineering, Industrial

Exposure to one or more industry-leading platforms such as SAP Commerce Cloud

• Experience with A/B and multivariate experiments.

Solid knowledge of website analytics tools

• Experience in setting up and optimizing Google Adwords campaigns

• Graphic design, and video editing skills.

Working knowledge of HTML, CSS, and JavaScript development and constraints

• A digital marketing training certification is proffered

Knowledge 

• Working knowledge of ad serving tools (e.g., DART, Atlas).

Mode of Application:

Qualified candidates should send their CVs to: jobs@loracheconsulting.com using the role as the subject of the mail. Only qualified candidates will be shortlisted